Trade Marketing, PR & Communication for National Tourism Boards.

stakeholders

EXCLUSIVE PARTNERSHIP

The choice of an exclusive partnership applies both to the segment and the positioning, as we avoid target overlap for professional consistency.

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TRADE POSITIONING

We study positioning of the destination within the trade sector and choices made by agents, tour operators, and OTAs, influencing and motivating for a good appeal of the destination.

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MARKETING STRATEGY

We develop an effective marketing strategy with a defined growth objective and the appropriate tools to achieve it, along with the management of PR and Press Office for both trade and consumer operations.

hospitality

REPRESENTATIVE OFFICE

We represent the destination with a physical presence, a representative office in Rome, providing recognizable and accessible contacts based on the type of inquiry received.

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TRAINING

We train trade sector managing fam trips, webinars, door-to-door professional visits, participation in trade fairs, direct, online and offline campaigns, and we also organize contests stimulating the destination.

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CONSUMER

We help the destination understand its positioning with the Italian public. We handle promotion and communication to the public in line with the objectives and available budget, covering events, trade fairs, and major exhibitions, as well as managing social media.

WE PROMOTE ENGAGING TRAVEL EXPERIENCES, IMPROVE
BUSINESS RELATIONSHIPS,
CONNECT CULTURES,
TURNING YOUR DESTINATION INTO A POPULAR ONE!